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On the trail of Irelands brightest stars in Fashion and Design, there really is one place to be, the Irish Fashion Innovation Awards. Now in its 7th year, the Irish Fashion Innovation Awards are not only the one of the hottest dates in Irish Fashion, but a break through showcase of Irelands most innovative, fresh designers. Described as a right of passage for any emerging Irish designer, the Irish Fashion Innovation Awards are certainly that. The show which is listed by Goldenegg Productions and managed by the show-starting Eddie Shanaghan is perfectly constructed and executed by him and his team.

This year, Into The West Blogger Network worked alongside Goldenegg on getting the bloggers the VIP treatment at the fashion events in the city; the Irish Fashion Innovation Awards were one event on our calendar. Fifteen bloggers were selected to attend the awards as VIPs for the evening. The show was held at the Radisson Blu (see our event there here) and was sponsored by Colm Quinn BMW, Hartmanns of Galway, Brown Thomas & the Local Enterprise Office. We arrived to a sparkling reception, brimming with fashion statements and colour. The Irish Fashion innovation Awards being what they are, this is one night in the West’s calendar where the bigger, brighter, avant garde and the more over-the-top you are with your fashion choice the better!

The show, was as always fantastic. The team always produce a fast paced, colourful show with a supreme soundtrack and light show. The designers who stood out for me had to be Fintan Mulholland of the Ones to Watch category, his oversized knits inspired by ballet dancers were stunning, Hazel Greene of the Accessory Designer of the Year category, KiKiNaArt and Vivienne Martin of the Jewellery Designer of the Year category. Caithriona King stole the Millinery show I think with her fascinating creations and our of course, Andrea Tighe, whose pieces wowed the crowd, both in the Millinery Designer of the Year category.

Carla Johnson of Mona Swims was named fashion designer of the year. Student designer of the year was Colin Burke of NCAD. Dee Mangan of Kinsale Leather won accessory designer of the year. Elaine Keogh won millinery designer of the year and jewellery designer of the year to Emma Bourke.

The after show party was at the Veranda room with the Amazing Apples banging out the tunes! We had a drink or two and discussed the show, the designers, blogging and had general Into The West Blogger Network banter afterwards till the late hours. All in all, a wonderful show abundant in fresh ideas, new thinking in design and innovative student designers.

A huge shout out and thank you to Patricia McCrossan and her team at GoldenEgg & Galway Now Magazine who presented an amazing show as always and welcomed us with open arms to join in the fun!! Can’t wait for next year already!

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All the Into The West Blogger Network bloggers in attendance at the awards as VIPs. L – R Ruth, Amie, Colette, Shona, Triona, Laura, Sinéad, Becky, Ruth, Edel and Sandra.

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BLOGGERLAYOURSAMPLE3Screen Shot 2015-06-08 at 15.29.20Knit Dress // Honor Fitszimmons
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Sweater // Lucy Downes

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Shirt // Andrew Bell

I just realised I never shared this shoot I worked on at the start of the year! Shot in studio in Dublin with gorgeous Anatasisa from 1st Option Models, it was her first shoot since moving to Ireland from Belarus! Shoot styled by Rebecca Dore who has a great eye for simple, statement pieces and strong styling.

Irish Knitwear Styled by Rebecca Dore || Shot by me

Model Anastasia at 1st Option Models || MUA Noreen Kelly

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Its been awhile since I picked up the camera. Due to injury I have been unable to shoot as much as Id like to. But when she asked, I couldn’t say no. My friend Julie is a fashion blogger over at Love Joules. She’s got a pretty, feminine but very chic fashion sense with a touch of playful perfection which I absolutely adore. We are the type of friends who are very different, but extremely alike.. know what I mean?! Anyways, we both share a perpetual, over the top love of Cherry Blossoms so I  just loved shooting this look with her a few weeks ago in Galway.

We shot at the Cluin Mhuire Campus which is part of GMIT. The building is an old monestary which opened its doors in the 1940s to train pupils into the priesthood. With this came beautiful soaring high ceilings and colourful stain glass windows, a lot of which are there today and add to it being an impressive art school campus. The building is tucked away from street view and clouded by a cluster of the most beautiful pink Sakura (Cherry) Blossoms ever which, from the roadside would entice any passer by inside! The Sakura Blossoms are always a real favourite of mine. To me, they mean winter is coming to an end, that summer days and summer nights are on their way and new life is all around. I love them so much and photograph them by the ton every spring – proof of which can be found on my Instagram feed!!

Be sure to check out and follow her blog and check out her post with these photos too!

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“Let us be grateful to people who make us happy, they are the charming gardeners who make our souls blossom.” ~ Marcel Proust

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Sometimes, I set out to a shoot with a strong image in my head and when its achieved, on point, I am truly happy! This was no exception! The images are literally painted little pieces of what I had in my head weeks before the shoot. With the amazing Carmel Daly on board to style I knew she had it!
Shot exclusively for Galway Now Magazine in one of my favourite places in the West of Ireland, our Boho Bride was born! Model is Kate from Catwalk Modeling Agency, MUA was by Flora Psarianos & hair was by Melissa Moran Hair Designs. The gorgeous wild bouquets were made by Lorna at A Room in Bloom – Althone. On shelves now, buy it! Hope you like!

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Cover shoot for the Irish Examiner Weekend Magazine, styled by Alisande Fitzsimons. Shot on location in Spideal & Furbo, County Galway. Model Leah @ Catwalk Modelling Agency, hair by Linda Gannon Foster & makeup by Flora Psarianos. Loved shooting this one in one of my all time favourite places!

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